Many cigar makers explain inconsistencies by pointing to the fact that tobacco is a natural product. Don Hermann disagrees. In this conversation, he talks about reproducible quality, radical selection, aging without myths and why luxury today needs less show and more consistency. “A Good Cigar Has Direction” Interviewer:  Don Hermann, do you remember the cigar that “changed everything” for you? Don Hermann:  Yes. Not because of the brand, but because of the moment. The first draw felt like a...

A Groundbreaking Achievement in Cigar Craftsmanship Exactly 16 years ago, a quiet revolution began in the Dominican Republic: PuPla...